{"product_id":"rolex-gmt-master-ii-16710-coke-jubelee","title":"Rolex GMT Master II 16710 coke jubelee","description":"\u003cp\u003eThe \u003cstrong\u003eGMT-Master II ref. 16710\u003c\/strong\u003e represents one of the most fascinating transitional eras in Rolex sports watch production. Introduced during the late 1980s, this reference arrived at a moment when international travel was becoming increasingly associated with modern luxury, business culture and global lifestyles. Originally born as a professional tool watch for Pan Am pilots in the 1950s, the GMT-Master evolved throughout the decades into one of the most recognizable travel watches ever produced, and the 16710 became the perfect bridge between vintage charm and modern reliability.\u003c\/p\u003e\n\u003cp\u003eThis \u003cstrong\u003eL-series example from 1988\u003c\/strong\u003e belongs to the very beginning of the reference production and preserves all the character collectors look for today: warm tritium lume, slimmer case proportions compared to later generations, drilled lug aesthetics and the unmistakable red and black “\u003cstrong\u003eCoke” bezel.\u003c\/strong\u003e The bezel itself became iconic for its bold contrast and sporty personality, offering a more understated alternative to the famous Pepsi configuration while maintaining the unmistakable GMT identity.\u003c\/p\u003e\n\u003cp\u003ePowered by the \u003cstrong\u003eRolex cal. 3185 movement\u003c\/strong\u003e, the watch introduced the independently adjustable local hour hand, a major technical evolution for frequent travelers at the time. Combined with the \u003cstrong\u003eJubilee bracelet\u003c\/strong\u003e, the watch takes on an even more elegant and period-correct appearance, perfectly capturing the spirit of late-1980s Rolex production — a time when functionality, understated luxury and timeless proportions came together naturally.\u003c\/p\u003e\n\u003cp\u003eToday, early GMT-Master II examples such as this are increasingly appreciated not only for their historical importance, but also for their versatility and unmistakable vintage charisma.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":58058592092544,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0558\/4738\/7269\/files\/801_catalogo.png?v=1778255595","url":"https:\/\/luxotimefirenze.com\/products\/rolex-gmt-master-ii-16710-coke-jubelee","provider":"Luxo Time Firenze","version":"1.0","type":"link"}